This year's show is a ticketed event and runs today through Thursday at Brandon's Keystone Centre.

General Manager Kristen Phillips says the trade show focuses only on agriculture and features over 550 exhibitors with 104 new exhibitors on site.

"We're excited to have a full tradeshow, including 32 new innovations. So, people actually entering into our innovation showcase, highlighting or bringing something new to market."

She says this year's theme is " Farmer Safety, Health and Wellness" and features over 70 speakers.

"Big Daddy Tazz bringing that humorous side of mental health. We have Chris Beaudry, the former humble Broncos coach. He's going to talk about mental health after tragedy. And we have John Montgomery coming, Olympian and Amazing Race host. He's going to talk about mental health after triumph."

This year show is a ticketed event and runs 9 to 5 daily, online tickets are $15 in advance or $20 at the door. 

To hear more about the show and Glenda-Lee's conversation with Manitoba Ag Day's General Manager Kristen Phillips click on the link below.